by Larry Mandelberg | Dec 30, 2023 | Business Communication, Communication, Employees, Human Resources
Wordcount: 760 Time to read: 4½ minutes
Getting honest feedback from staff is one of the most common complaints I hear from my ‘leader’ colleagues. The problem is rooted in the reality that penalty-free environments rarely exist. Is it possible to create a penalty free environment in a business where the questioner is the boss (or someone who has control over the career of the individual being questioned)? No. Is it realistic to even try to create one? Yes. Click here to find out how.
by Larry Mandelberg | Oct 30, 2023 | Business, Marketing
Wordcount: 621 Time to read: 3½ minutes
OK, so I was wrong. Social media can work. As Charlie Brown would say, AAUGH!
I’ve used social media grudgingly, expecting nothing, only to recently find proof of value. When a referral said they’d listened to my podcasts, I knew I was screwed–it can work. Those podcasts launched our client/vendor relationship.
by Larry Mandelberg | Sep 25, 2023 | Business, Business Communication, Planning, Strategic Planning
Wordcount: 385 Time to read: 2½ minutes
In the ever-shifting landscape of modern business, having a clear sense of direction isn’t just an advantage—it’s a necessity. If you know what you want your organization’s present and future to look like, don’t make staff read your mind. Document it.
by Larry Mandelberg | Feb 28, 2023 | Business, Business Communication, Marketing
When I say sometimes marketing don’t work, I mean it don’t work when you think you know your customer better than they know themselves. This is not an existential issue, nor is it an issue of conscious or subconscious awareness.
Wordcount: 542 Time to read: 4 minutes
by Larry Mandelberg | Nov 30, 2022 | Uncategorized
The question of why a business exists has many answers based on the interests and desires of leadership and those involved in the funding of the organization. Nonetheless, there is one universal truth about business purpose, a.k.a. why a business exists. Read this short blog post for the answer and let me know what you think. Enlightening or stupid? Either way, enjoy.
Wordcount: 309 Time to read: 2 minutes
