Business Communication Articles

Can your staff read your mind?

Wordcount: 385 Time to read: 2½ minutes

In the ever-shifting landscape of modern business, having a clear sense of direction isn’t just an advantage—it’s a necessity. If you know what you want your organization’s present and future to look like, don’t make staff read your mind. Document it.

Customer Service Quality? Shmality!

Wordcount: 580 Time to read: 4 minutes

When it comes to delivering products and services, consistent levels of customer service outweigh all other aspects of the end-user experience. What makes a business stand out is outstanding customer service.

While there are many pieces to this puzzle, this newsletter focuses on three that are universal and foundational to building a sustainable organization.

Whadddaya mean there’s no spare tire!

“Planning is an unnatural process; it is much more fun to do something. The nicest thing about not planning is that failure comes as a complete surprise, rather than being preceded by a period of worry and depression.”
— Sir John Harvey Jones

Wordcount: 613 Time to read: 5 minutes

When marketing just don’t work

When I say sometimes marketing don’t work, I mean it don’t work when you think you know your customer better than they know themselves. This is not an existential issue, nor is it an issue of conscious or subconscious awareness.

Wordcount: 542 Time to read: 4 minutes

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Customer Service Quality? Shmality!

Customer Service Quality? Shmality!

Wordcount: 580 Time to read: 4 minutes

When it comes to delivering products and services, consistent levels of customer service outweigh all other aspects of the end-user experience. What makes a business stand out is outstanding customer service.

While there are many pieces to this puzzle, this newsletter focuses on three that are universal and foundational to building a sustainable organization.

When marketing just don’t work

When marketing just don’t work

When I say sometimes marketing don’t work, I mean it don’t work when you think you know your customer better than they know themselves. This is not an existential issue, nor is it an issue of conscious or subconscious awareness.

Wordcount: 542 Time to read: 4 minutes

How Communication Can Cause Conflict

How Communication Can Cause Conflict

Wordcount: 535       Time to read: ~3 minutes
According to George Bernard Shaw, “The single biggest problem in communication is the illusion that it has taken place.”

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Seek Input To Avoid Bad Decisions

As a manager or business owner, your ability to encourage information sharing is critical to avoid bad decisions. Contributing to bad decision making is a lack of knowledge and experience. Recognize that you have limitations and embrace input.

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