Business Growth Articles

In Defense of Disruption

Wordcount: 810 Time to read: 4 minutes Over the years, I’ve had the unfortunate opportunity to watch too many large and small organizations at the top of their game suffer. When they side-stepped disruption, they were outflanked by competition free from tradition or...

The Big P

Purpose, not Pandemic Wordcount: 685 Time to read: 3½ minutesPlaceholder “Can a business have a mind, a sub-conscious, a knack for predicting the future, reflexes faster than the speed of thought? Can a business have a spirit? Can a business have a soul? Can a...

Can you lead without a vision?

As Yogi Bera once said, “If you don't know where you are going, you'll end up someplace else.” Wordcount: 427 Time to read: 3 minutes I find the volume of information delivered through social media and the pace of delivery exhausting. Meteoric growth has amped human...

The problem with being at the top of your game

“The conquerors rode in a triumphal chariot, … A slave stood behind the conqueror holding a golden crown and whispering in his ear a warning: that all glory is fleeting.” In the movie Patton, George C. Scott repeats a quote attributed to Gen. George S. Patton. As the...

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Why Do Customers Buy From You?

The mindset of a buyer is much different than that of a seller. The buyer tends to be focused on “what’s in it for me,” whereas the seller tends to focus on the technical aspects of “what we do”. Business needs to understand why customers buy from them so they can focus their marketing efforts on those emotions.

Being Green Means More Green For You

The most common problem of being environmentally conscious is the cost; it’s expensive to be green. That’s obviously a true statement if you look at the short term. However, being green is by far the most profitable strategy for running your business and can lend itself to business opportunities.

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