Blog
Why Do Customers Buy From You?
The mindset of a buyer is much different than that of a seller. The buyer tends to be focused on “what’s in it for me,” whereas the seller tends to focus on the technical aspects of “what we do”. Business needs to understand why customers buy from them so they can focus their marketing efforts on those emotions.
Empower Employees To Be Responsible
As technology limits the need for an office, the self-management model will be the norm, not the exception. Self-management is about pushing authority and responsibility down to the lowest levels of the organization where the people doing the work can impact the work environment in real time.
Focus on the Positive to Help Your Staff
Create a mindset in the work place that is encouraging and embraces change. Everyone in this tough economy is either having a hard time or is scared at losing it all. It is time for criticism to be more unusual and praise to be more common.
Blogging Is Inexpensive, Easy, Essential
Embrace social media tools for your business. Become an adviser in your field to increase your profile.
Stay Quiet, Listen To Make A Connection
Silence is a golden opportunity to learn more about your potential customers and clients. Listen and observe those you meet.
Partnering — The Good, The Bad, The Ugly
Avoid the pitfalls of entering into a business partnership. A shared vision is crucial!
It’s Not Just Who You Know, But Who Knows You
Business development, advertising, marketing, and public relations are all about growing the number of people who know you and your business. Become a resource for information for your clients and industry to increase your profile.
Being Green Means More Green For You
The most common problem of being environmentally conscious is the cost; it’s expensive to be green. That’s obviously a true statement if you look at the short term. However, being green is by far the most profitable strategy for running your business and can lend itself to business opportunities.
Help Staff Stay Engaged, Energized
If you don’t have an enthused and happy staff, you have people who are just trying to survive. And you can’t build a successful business wit them.
Generation Y Changing The Work Force
Generation Y’s familiarity with technology and their unique work ethic has created a number of cultural clash points with the rest of the working population. Managers need to understand a few key points to take advantage of the best this generation has to offer.
Working On, Not In, Your Business
Employing the discipline to consistently dedicate time in refining your business plan and planning strategically is essential to its viability! Entrepreneurs cannot let the day-to-day demands on them prevent them from taking this crucial step.
Ideas Need Room To Run, With Others
Collaboration requires different roles in executing strategies. Understanding your team will allow you to best pair them for creativity, problem solving, and carry through. There are terrific resources out there to help managers gauge employee profiles.
Belonging to Professional Associations Helps Make Connections
Associations and groups help provide insights and develop a support system. Networking online is important, however face-to-face interaction is critical to your business’ success.
Advice For New Leaders: Be Patient
Good leadership is situational, a moving target that defies formula. Gauge your environment, be flexible, and listen to your employees to develop trust.
Stakeholders Can Be The Key To Success
If you are a leader in your business making plans for the coming year, part of your job is to identify all the direct and indirect stakeholders whose lives you impact, and who impact your business.
Change with the times or get left behind
How can business best plan for growth and success in these tough economic times? Creatively tapping into the talent pool that exists due to the current economic times is an excellent first step. Business should also make better use of the experience and creativity of staff and even clients.
Good business plan serves as a road map of company’s goals
In general terms, a good business plan is a “must read” for all people involved with the company.The three most common audiences are your banker, your investors, and your staff — the people charged with executing it.
Change can be rewarding journey with solid leadership, training
Changes in business practices can be a real challenge to Managers as they work with their employees to embrace the changes. Staff are often resistant to any change. Look for those who see your vision and embrace it — they will be your champions.
Generalist or specialist: Know difference to help workers succeed
A business can either thrive or struggle based on how you utilize talent. Know how to analyze your employees to best match them with teams and responsibilities within the organization.
Balancing Responsibility and Authority – Key To Success
You should always assume your level of authority is out of balance with new work responsibilities, be it a situation encountered in a new position or a new project.