Communications Articles

The Second Operational Imperative

Long-term organizational success and sustainability require leadership’s dedication to three operational imperatives. In this post, I explain consistency of performance, the second operational imperative, and why it’s at the root of the highest, most perfect form of promotion, marketing and attracting new clients.

Wordcount: 592 Time to read: 4 minutes

You Don’t Know Your Customer

When you being to believe you understand your customers needs is when you begin to lose sight of who your customer is. The demands on your customers that create change in their world can be completely hidden from yours. Ensuring you fully understand what drives your customers, over time, helps ensure you know who they really are.

Wordcount: 599 Time to read: 3 minutes

The Holy Grail of Business

Do you want the successful organization you’ve built to survive when you and your leadership team are gone? Then you’re looking for the Holy Grail of business too. Read this post to find out how to create sustainable, profitable growth with generational sustainability.

Wordcount: 524       Time to read: 3 minutes

How Communication Can Cause Conflict

Wordcount: 535       Time to read: ~3 minutes
According to George Bernard Shaw, “The single biggest problem in communication is the illusion that it has taken place.”

Categories

You Don’t Know Your Customer

You Don’t Know Your Customer

When you being to believe you understand your customers needs is when you begin to lose sight of who your customer is. The demands on your customers that create change in their world can be completely hidden from yours. Ensuring you fully understand what drives your customers, over time, helps ensure you know who they really are.

Wordcount: 599 Time to read: 3 minutes

The Great Pause

Wordcount: 525 Time to read: 3 minutes “Our experiences always teach us something. If the experience is "bad", then...

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When Delegation Fails

When Delegation Fails

Delegation is an important activity in every organization, yet I rarely speak with anyone who’s been formally trained....

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